Lost your brand voice? Not sure what to do with your blogs when you’ve written them? Don’t know how to reach your target audience? I have some tips for you!
I’m autistic. Normally I wouldn’t be quite so up-front about that, especially with people I don’t know. But for today, it’s important that you know that. Because April is Neurodiversity Awareness Month, and I wanted to share my feelings on the subject. It’s not just me, of course. My husband has ADHD and my son […]
I don’t often give grammar lessons, but if there’s one thing I enjoy and use a lot in my writing, it’s commas. I’ve even had people mention that commas must be my favourite punctuation mark, since I use them so much! But here’s the thing. A lot of people don’t really know how to use […]
Did you know I don’t just write stuff? I know, shocker! But I also offer editing and proofreading services. This is where you put some writing you’ve done in front of me, and I make it better. But a lot of people wonder about what that actually means, and what I do. I like to […]
It’s a new year! Which means a lot of you will have spent time over Christmas reviewing your business, looking at things you might not have looked at for a while. Like your website, for example. And yes yes, I know it’s been the holidays, but I’ve never known a business owner who can completely […]
Blimey, has it been a year already? It feels like only yesterday that we were celebrating the start of 2024 and all the opportunity it offers. Now, we face another new year, and a many more opportunities! Before I shut down shop for the festive season, I want to take a moment to thank each […]
Do you know what the most common thing I get asked is? ‘I have no idea what I would blog about.’ Do you know the second most common thing? ‘I’ve run out of things to say about my business!’ It’s almost a daily occurrence (when I go out and see people that is), because most […]
I know what you’re thinking. The answer should be ‘I’m not’. After all, why would I, a professional writer, need help? But here’s the thing. Everyone needs help with some things. Everyone has weak points, or areas they just need some extra support in. And like any tool, AI can be used to enhance any […]
Imagine your business as a garden. You’ve got soil, seeds and water (products, services and marketing), but there’s something missing. Sunlight – the key to growth.
When it comes to content, there are a lot of reasons to get it done. Not only does it give you credibility with your prospects, something to talk about in your marketing and a way to educate your audience, but it’s also great for SEO. The issue is, that there’s an awful lot of content […]
Working with a copywriter can be a super exciting experience. It can also be a bit nerve-wracking if you’ve never done it before. What do you need to know? Are you supposed to do lots of research beforehand? Do they expect certain things from you?
In the bustling world of legal services, where every detail matters and every word counts, the role of a solicitor is undeniably crucial. However, behind the scenes of these legal powerhouses lies a crucial component that is often overlooked but can significantly enhance their practice: professional copywriting.
Want to write like a professional copywriter, but don’t know where to start? No worries – I’m not one for keeping secrets. Professional copywriters have a lot of tricks up their sleeves, and while I might not know every single one, I’ve picked up a lot in my 11 years doing it! So today I’m […]
